Pacific Blue Cross (PBC) announced May 15 that it is offering free access to on-demand virtual health care for members with individually purchased extended health care plans.
PBC stated it is taking this measure in response to the growing demand for online health services due to the COVID-19 pandemic. PBC has partnered with EQ Care, a virtual care provider, in the delivery of this 24/7 service.
This virtual support includes access to a care manager, physicians, referrals to specialists and mental health professional, and prescription medication home delivery, says PBC.
"Aligned with our mission to improve health and wellbeing of British Columbians, this new access to health care shows we are adapting to the changing needs of our Members as we flatten the curve with physical distancing," stated John Crawford, President & CEO, Pacific Blue Cross, adding, "We want to ensure whether you are a busy working parent, college student, or retiree, when you buy personal health insurance, you get easy, safe and effective access to virtual health services not only during these unprecedented times but in the future."