Almost two-thirds of Canadian students say that a post-secondary education is the best investment they can make, ranking it higher than a home or traditional investments.
The D+H Student Index, a survey of 752 Canadian students and recent graduates conducted by Environics Research Group for the D+H Corporation, revealed that 78% of those surveyed believe post-secondary education is a prerequisite to a rewarding career. Asked about the best place to put their money, 63% said that a post-secondary education was the best possible investment while 15% chose a home, and just 12% chose traditional investment vehicles.
When asked to define career success, students said it was a sense of fulfillment (95%), a good job (94%), a happy family (93%), a healthy lifestyle (92%), being debt free (91%) and making a difference in the world (80%). These definitions all ranked higher than 'making a lot of money' (72%).
"We were pleased to see how much value Canadian students place on post-secondary education," comments Ralph DeJong, vice president and head of student lending at D+H Canada. "While it wasn't surprising that Canadian students see education as a gateway to a rewarding career, the study revealed a more holistic view of success and the importance this generation places on lifelong learning."
