The years 2024 and 2025 will leave their mark on people's minds with the many social and geopolitical upheavals that began over the past 12 months and will continue throughout the new year.
Many media outlets have dubbed 2024 the “super election year”, as almost half the world's population has been called upon to vote: some 3.7 billion people voted last year – an all-time record.
Democracy, dictatorship, disinformation and conspiracy have become everyday words among the population.
The Insurance Institute of Canada recently published an analysis of political risks and social unrest to alert insurance professionals to the emergence of these challenges.
Through this upheaval, information remains the strongest tool for education and advancement.
At the Insurance Journal Publishing Group, this is what motivates our journalists and the rest of the team to deliver to you, every day, all the information you need to succeed and achieve your growth objectives.
Nearly 120 companies have already set up a corporate subscription program to offer our publications to their managers and employees. This investment in their performance strengthens their sense of belonging.
This is the same motivation that prompted the Canadian Association of Independent Life Brokerage Agencies (CAILBA) and the Institut d'assurance du Québec to set up a group subscription to offer our PRO Level subscription as a value-added service to their members in 2024.
An association is only as strong as the number of contacts it has with its members over the course of a year. By presenting their name and logo, our portals now inform their members, some 250 times a year, of the news and issues that will impact them daily and in the future. The Insurance Portal has thus become a loyalty-building tool for these associations.
With more than 16,000 members, including nearly 4,500 at the PRO or EXECUTIVE subscription levels, our portals and magazines remain the one-stop shop for industry information in Canada. And, if this trend continues, we expect to reach the milestone of 5,000 paying subscribers in 2025.
Is your company or association also among the industry leaders who rely on quality information to outperform?
If so, we invite you to join the ranks of our subscribers and access the strategic information that your organization and members need to navigate the challenges, and take advantage of the opportunities, that this new year will offer.
Serge Therrien
President and Publisher
Insurance Journal Publishing Group
