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PEAK Financial Group appoints Joanne De Laurentiis to board of advisors

By The IJ Staff | February 23 2017 01:30PM

Joanne De Laurentiis

Joanne De Laurentiis, the former president of the Investment Funds Institute of Canada, has been appointed to PEAK Financial Group’s Board of Advisors. As a member of the Board, she will provide strategic advice to the firm’s management, said Robert Frances, Peak’s Chairman and CEO, in an announcement Feb. 23. 

“Adding Joanne to our Board of Advisors will enable us to benefit from her vision and extensive expertise as we continue to invest in the future of Independent Advice while innovating and taking advantage of the major changes facing our industry,” Frances said.

Thirty years of experience

De Laurentiis brings more than 30 years of experience in the financial services sector to Peak’s board, including more than 10 years as President and CEO of IFIC.  Her career also includes other leadership roles, including President and CEO of the Interac Association and Acxsys Corporation, and President and CEO of the Canadian Credit Union Association.

Commenting on her new appointment, De Laurentiis said, "I appreciated and benefitted greatly from Robert Frances' wise counsel when he served as Chairman of IFIC’s Board of Directors 10 years ago. I am delighted to have the opportunity to now make a contribution to PEAK's continued strong growth and development as an independent and innovative full service dealer."

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