Equitable Life announced March 22 that Marc Avaria has joined the insurer as its new Senior Vice President, Group.

Avaria has more than 20 years of senior leadership experience. Prior to joining Equitable Life, he held leadership positions with several insurers, including Medavie Blue Cross, Manulife and Canada Life.

In his new role, Equitable Life says that Avaria “will lead all aspects of Equitable Life’s Group business and will be responsible for building on its consistent growth and stability.”

“Marc’s wealth of industry experience and knowledge will further strengthen a leadership team that is committed to building strong, enduring and aligned partnerships through our mutual status,” stated Fabien Jeudy, President and Chief Executive Officer, Equitable Life of Canada.

Avaria joins Equitable Life following Dave Bennett’s decision to leave the organization to pursue other opportunities, says the company.