Benefits by Design (BBD) and Empire Life announced Dec. 14 that Empire Life has become the primary provider of life and disability insurance to BBD’s block. The agreement took effect Dec. 1, 2017.

“BBD is on a mission to help working Canadians connect with group benefits that grow business and support good health,” said Mike McClenahan, BBD Managing Partner. “We’re equally focused on helping advisors connect clients to innovative, sustainable products, so our agreement with Empire Life is a win-win-win—for working Canadians, clients and advisors.”

Third party administrators

“We’re honoured to be chosen as BBD’s primary provider of life and disability insurance,” said Steve Pong, Empire Life Senior Vice-President of Group Solutions. “Empire Life wants to make group benefits simple, fast and easy for Canadians, and grow our business through associations with respected third party administrators—so we couldn’t be more pleased.“